Always Split Test

ALWAYS SPLIT TEST

Private Training with Brian

Private Training with Brian


TUNING OUR BRAINS BACK TO STEREO

In college, I worked at the campus radio station. During my junior year, we blew out the FM stereo transponder of the transmitter, causing all of our music programming to come our sounding flat and monotone. Weeks later when the equipment was repaired, we celebrated the return to high quality stereo. Imagine the richness that can come with switching our brains back to stereo. This three post series is a little different than typical Daily Conversions content. Typically, we look at ways to … [Read more...]

BEHAVIORS OF THE MONO BRAIN – IF I CAN PAY ATTENTION LONG ENOUGH

People think and respond differently after long periods of screen time. Cognitive learning and behavior are narrowed and reduced when we live in a world that is always on-line. Not better or worse necessarily, just different. And that deserves some thought. Neuroscientists at Stanford have used MRI tests to compare patterns of brain activity when humans skim content leisurely versus when they concentrate hard on literature. Concentrated reading, we are told, excites not only the parts of the … [Read more...]

ARE YOU A MONO BRAIN – AND DO YOU CARE?

Most of us love technology. It’s at the heart of our lives and incomes, and our instinct tells us we have harnessed it for good, the betterment of our lives and at least the lives of some others. But what if it’s all a lie? Research reveals our emotional and empathetic pathways are being eroded by hours of being on-line, staring at screens. Clinical psychologists in San Francisco have been running experiments where participants virtually search for a lost diabetic child in search of … [Read more...]

How will the stock drop force Facebook to step up?

Well, with a $38 IPO price and now down to $27 at the time of this writing, a lot of people are starting to question and doubt Facebook. What concerns me is that Facebook now a public company, is going to have to respond. How are they going to increase their revenue and get the public backing them again? My thinking is that many companies aren't going to put their budgets in on Facebook Ads because of this fiasco and also due to the fact that major automotive companies have recently … [Read more...]

Facebook Stock to buy or not to buy?

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The Facebook stock hit the market hard and shares were quickly at the $42-45 range last week. However, they have since dropped down to $34 as of the time of this post (11:45am on Monday.) What is your take on the stock? Are they going to be something to hang to long term? Is it a stock that you are going to buy now that it's dropped off and hope to flip it for a quick buck? Do you think the Facebook Ads team is going to impose even stricter policies now that the company is public or do … [Read more...]

How To Replace Your Facebook Static FBML Landing Pages

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Facebook offers tremendous opportunities to affiliates and marketers. Here is a guest post by tijn who blogs at imrat.com about making a living online with Facebook, Affiliate Marketing and PPV. He's best known for the indepth blog posts about some of the more technical topics like jquery, scraping and now - Facebook iFramed pages. The one thing with Facebook that is consistent is change. One such change went live a couple of days ago on 10 March 2011. FBML was discontinued and … [Read more...]

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