Tonight at 9pm on ESPN, NBA Free Agent Lebron James will announce where he is going to play for the next few years. All of the other free agents are awaiting his decision. What does this have to do with Internet Marketing? A lot. If you are launching a product, running a campaign, making an email list or even just writing a blog post it's important to know what is going on and specifically what the "big dogs" are doing in your industry. When I launched List Playbook recently, I … [Read more...]

So, I went to the dentist today and it got me thinking. They used a marketing tactic to get me in there. And, not only that, they bribed me! I use bribes everyday to get people on my email lists. Which is basically a form of incentive marketing. So, what did this dentist do that caught my attention? It started about 4 weeks ago when I got a letter in the mail from a new dentist office in town. It was hand written, addressed to me personally, so I opened it. (One of the best ways … [Read more...]

This post is for you guys that are new to affiliate marketing. I remember when I started it was hard to wrap my head around it and figure out where to begin, who to trust, etc. The best advice I can give anyone is to first of all jump in head first and just give it a shot. Set a relatively small budget and just try a few things out. Sign up with some networks, make some landing pages, buy some traffic and just see what happens.  You might "fail", but don't think that way. Assume your … [Read more...]