If you are buying traffic to an opt-in page, you probably want to track which keywords/ad groups are getting the actual opt-ins. Here's a really easy way to do that. It's actually very easy to put a simple PHP code on your site and put variables right in your URL. If you're doing a Facebook campaign for example, you could do something like this so that the variable "group1Facebook" passed to your opt-in form (so that you know that group1 on Facebook got you those … [Read more...]
Purpose of attending a marketing conference?
July 29, 2010 By 5 Comments
Affiliate Summit is coming up and I wanted to address some important reasons to go to a marketing conference. A lot of people just think that it's a big networking opportunity, and it is. But, it's also so much more. A lot of the booths that are setup have some sort of give-away or free coupon or some other sort of incentive to get you using their traffic source, product, network, etc. A lot of the time traffic sources that you otherwise would never have discovered will be at the … [Read more...]
Time Management And Interruptions – An Affiliate Marketers Worst Enemies
July 27, 2010 By 5 Comments
It's always amazing how, when I do seminars, webinars or consulting, people want to know the "big secrets" to success, but when we get down to details, it's always themselves who are the problem. It's about mindset and about time management. It's really not that hard to set up a lead capture page, or whatever you want to start with, and get some traffic going. What's hard is to get it done. Most people have excuses and they totally suck at time management. This is the biggest obstacle on your … [Read more...]
Variance
July 26, 2010 By 2 Comments
Do you guys know what variance is and why it's important in marketing? Think of it like this. If you flip a coin 100 times and 55 out of 100 were heads (55%) then flip the coin again 10 more times and 7 out of 10 were heads (70%) then you just had variance occur. It plays a big role when you are dealing with a small sample size, 10 vs. 100 for example. The problem I see with a lot of marketers is that they tend to turn off a campaign because of short term variance. They'll get 20 clicks … [Read more...]
Inception is the real key to Internet Marketing success
July 23, 2010 By 3 Comments
Has anyone seen the movie Inception? I was pleasantly surprised when I watched it. The movie got me really thinking on a deeper level than I normally do about how I can help others become successful in Internet Marketing. For those of you that don't remember the idea I planted in your head last night in your dreams, I'm going to lay it out for you below ;) But, you already know all of this. So, it bothers me that everyone pitches "hard work is the key" and in reality it's not. Below … [Read more...]
The Art of Interviewing
July 22, 2010 By Leave a Comment
Interviewing is an art. Plain and simple. I often find myself interviewing all sorts of individuals for subjects in which I am barely knowledgable. It becomes an art to figure out the right questions to ask and how to engage them in conversation aside from whatever they rehearsed in their bedroom the night before. At this point, I can instantly spot someone that is just preaching some pre-determind speech at me to convince me to hire them. This applies to all sorts of things, … [Read more...]
When To Outsource, When Not To Outsource
July 21, 2010 By 4 Comments
As a full time business owner, marketer, entrepreneur, coach, movie producer and actor... I've had a lot on my plate over the past several years on a professional level. How am I able to manage it all? The truth is, *I* am not able to physically manage it all. There's no way that I could even run half of my businesses or projects if I were the only one involved. For example, right here on Daily Conversions... Do you think I could make high quality posts every day by myself? Not a … [Read more...]
Email Marketing Statistics – Are You On Top Of Your Game?
July 20, 2010 By 12 Comments
Email marketing is still one of the most important marketing platforms for any company or business, or at least it should be. Think about it, most people with access to computers have at least one email address, and they also check it quite often. Nowadays, tons of people even use their cell phones to send and receive emails. What an amazing world. This post is not the old regular "don't you know that the money is in the list?" or "you need to have a list, because otherwise you're missing out … [Read more...]
Why We Can’t Be Straight When Selling
July 15, 2010 By 2 Comments
We all know that honesty is the best policy. Just say whatever you have to say, and be honest and open about it. I’m sure your listener/reader will respect your honesty and at some point have a rational answer to whatever you’re proposing. Let’s look at some prime examples where this works perfectly: You’re on a first date, and of course you tell the other person exactly what you want out of the relationship, and everything you’ll expect from that person. Make sure to mention … [Read more...]
From Rags To Riches – The Truth Behind The Guru Claims
July 13, 2010 By 2 Comments
First of all, I just hate the word “guru”. I’d get upset if someone would call me a guru, and I’d shoot myself if I ever got caught calling myself a guru. Anyways, I have a spam email address that I use to spy on mailing lists and other marketers, just to see what kind of techniques that they are using, and for what’s going on in the verticals I’m involved in. If you don’t have one, you should get one right now. Every day, I get these “Guru”-launch notifications, and 99% of … [Read more...]
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